西夏菠萝C产品升级,嘉士伯总部及西夏品牌方面提出需要保留原菠萝C品牌结构,视觉方面可以创新,所以新产品主要以菠萝C的产品名称为主视觉展开设计,底图菠萝造型采用剪影式的表现形式,形成图形识别符号化,包装整体以橙和亮黄色为主色,产品包装靓丽、时尚,符合终端女性为主消费群体定位,这是西夏菠萝C又一次升华,相信新产品上市必将大卖。
As product upgrading of Xixia pineapple C, Carlsberg's headquarters and Xixia's brand proposed to retain the original pineapple C brand structure, so the new product is mainly designed by the product name of pineapple C. The pineapple shape in the base drawing adopts the form of silhouette to form the symbol of graphic recognition. The overall packaging is mainly orange and bright yellow, and the product packaging is beautiful and fashionable, which is in line with the positioning of terminal women as the main consumer group. This is another sublimation of Xixia pineapple C. I believe that the new product will be sold well on the market.